Leading with your strengths is not just a great Bridge strategy (for that matter, does anyone even play Bridge anymore?), it's what businesses must do today to differentiate themselves from the competition.  It's what your school must do to do likewise.

     If your school shows higher academic achievement levels than the local public school, this could be a way to not only increase revenue for your school but also increase your school's enrollment figures.

     If you're tired of asking the parents and guardians in your school for more and more dollars, then ask parents of public school children for some dollars!  If you are in close proximity to a public school, and your teachers are willing to stay after (and make a little extra $$ doing it), then offer tutoring sessions (for a fee, of course) to public school students.  Signage at your school and around your neighborhood could promote the service, and announcements in the bulletins of your sending parishes will promote it weekly.  It will also give public school parents and students the opportunity to see your school and benefit from it - which might lead to additional enrollments.