What Do You Do First?

     This has been quite a week, hasn't it?  Catholic Schools were celebrating service, then the Pittsburgh Steelers win Super Bowl XLIII (OK, maybe a lot of others didn't celebrate, but since I'm from Pittsburgh, it's something that must be done), Groundhog Day is February 2nd (and thank goodness Spring is only 6 weeks right around the corner), and Denny's restaurants across the country are giving away free breakfasts on Tuesday the 3rd.  If, after all that celebrating, you look around and say, "What do I do first?" then this Marketing Matter has special significance.

     We've probably all been preparing for a week of activities, open houses, special prayer and worship events, and fun as we Celebrate Catholic Schools.  Then the weather decides to not cooperate, sending ice storms, snow squalls and frigid temperatures across the country, canceling events and causing frustration and disappointment.  As we return to our day to day routines, there's mail that's piled up, reports that need to be compiled, and phone calls that need to be returned.

     So, what do you do first?

     Pray.

     It's not only a great way to start the day, but to start any meeting, any project, anything that is going to be done for the honor and glory of God.

     This week, as preparations for the 09-10 school year get into full swing with financial aid requests, admission applications and budget preparations, let's remember why we do what we do.  When we do, we have to invite God to be a part of it.

© Michael V. Ziemski, SchoolAdvancement, 2009 (Original Publication Date: 20090202)

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